We hunt permission ground and public timber.
We manage whitetail properties across Iowa.
We show you what actually works in the field.We hunt permission ground and public timber. We manage whitetail properties across Iowa. We show you what actually works in the field.
Most hunting content comes from leased ranches, outfitter farms, and ground most hunters will never set foot on. That’s not us.Most hunting content comes from ground you’ll never set foot on. Leased ranches. Outfitter farms. Properties with feeders running year-round and access most hunters never get. That’s not us.Most hunting content comes from ground you’ll never set foot on.
Leased ranches. Outfitter farms. Properties with feeders running
year-round and access most hunters never get. That’s not us.
We hunt permission ground, public timber, and overlooked pieces people drive past—the kind of ground you or your neighbor can actually access.Most of what we hunt is permission ground, public timber, and the odd little pieces people drive past on the way to somewhere bigger—the same kind of ground you or your neighbor can actually access.Most of what we hunt is permission ground, public timber, and the
odd little pieces people drive past on the way to somewhere bigger—
the same kind of ground you or your neighbor can actually access.
Kaleb’s success comes from land management, years of reps, and dozens of small decisions made right instead of one big decision made wrong.Kaleb hunts the awkward one-acre patches most people overlook. He ends most seasons tagged out on a mature buck. That comes from land management, years of reps, and forty small decisions made right.Kaleb hunts the awkward one-acre patches most people overlook.
He ends most seasons tagged out on a mature buck. That comes from
land management, years of reps, and forty small decisions made right.
We show the scouting, habitat work, changing plans, and mistakes—not just the picture at the end. That’s the whole brand.We show the scouting, habitat work, changing plans, and mistakes behind every hunt—not just the picture at the end. To see what’s actually working on the ground, you’re in the right place.We show the scouting, habitat work, changing plans, and mistakes
behind every hunt—not just the picture at the end. To see what’s
actually working on the ground, you’re in the right place.
Kaleb began the season watching a different buck he had followed for two years. Then this drop-tine showed up in October and changed the plan. After the harvest, he realized he had older photos of the buck too.
Kaleb walks through crop tree release, what he cuts, what he keeps, and how more sunlight can change the forest floor.
A straightforward breakdown of the places Kaleb checks and the details that can help you find more sheds.
Hunt films, food plots, scouting, timber work, trail cameras, and the lessons that come from doing it year-round.Hunt films, food plots, scouting, and timber work.
Trail cameras, shed hunting, and lessons
that come from doing it year-round.
Flatlander hats, tees, sweatshirts, and simple gear made for the people following the story.Flatlander hats, tees, sweatshirts, and gear.
Made for the people following along
and wanting to wear the brand.
Kaleb can walk your property, find what is holding it back, and build a practical plan around your ground, goals, and budget.Kaleb can walk your property and find
what is holding it back, then build a plan
around your ground, goals, and budget.
Casey did not grow up with the same bowhunting background Kaleb did. Her dad introduced her to hunting, but she did not really dive deep into it until she met Kaleb.Casey did not grow up with the same bowhunting background
Kaleb did. Her dad introduced her to hunting, but she did not
really dive deep into it until she met Kaleb.
She tagged Sporky during early muzzleloader season, then filled her first archery tag on the mature buck the landowner called the Kaleb Buck—her first solo harvest.She tagged Sporky during early muzzleloader season, then filled
her first archery tag on the mature buck the landowner called the
Kaleb Buck—her first solo harvest.
She helps shape the content, apparel, photos, communication, and the day-to-day work behind The Flatlander. A lot of what people see has Casey’s hand in it.She helps shape the content, apparel, photos, communication,
and the day-to-day work behind The Flatlander. A lot of what
people see has Casey’s hand in it.
She is learning in front of the same audience she hopes more women and newer hunters can learn alongside. Reach out, and Casey is often the one who answers.She is learning in front of the same audience she hopes more
women and newer hunters can learn alongside. Reach out, and
Casey is often the one who answers.
In the fall of 2023, EHD hit Kaleb’s area hard. He found OG dead first, a 189-inch buck he had followed for years. A couple weeks later, he found Lucky dead too. Kaleb pulled most of his cameras and shifted to a farm three hours away.
On the way home from Thanksgiving, he stopped to check one SD card he had left behind. It held photos of a buck he had never seen before: Vendetta.
After the next morning’s hunt, another photo came through. Kaleb had already said on camera that maybe the story would end with him finding the buck in a fence line with a doe.
Later that day, Kaleb and Casey spotted him from the road exactly that way. They made a plan, Kaleb closed the distance from the ground, and his first true spot-and-stalk on a mature whitetail ended at 10 yards.
People connected with the hunt because it showed the whole season—the loss, the strange little permission pieces, the change in plans, and the work it took to make one opportunity count.
